Everybody’s talking about Google My Business like it’s the best thing since sliced bread.

Want your business on the FIRST page of Google results?

Then you need Google My Business!

Want to rank in SEO?

Then you need Google My Business!

Show up in GoogleMaps?

Then - you got it - you need Google My Business!

But what is it exactly…..and why do I need it?

To understand why Google My Business (GMB) is beneficial, you first need to understand exactly what it is.

Basically, Google My Business is a modern-day Yellow Pages.

When you Google for a local business or service or even a particular keyword, (just an FYI - Google is sooo popular it became a verb in the Oxford English Dictionary on June 15, 2006) businesses will show up on the first page of Google results in what is called the 3-pak. These are the top three businesses according to Google in your area for that particular type of business. It will show contact info, hours, location, reviews, and images.

And if you Google the name of a specific business, then that business will show up by itself, a whole section dedicated to it!

In the past, having your business in the phone book was the key to getting your name out there. Now, having a GMB profile is the best way to reach potential clients.

Businesses who use GMB report increased traffic, direct phone calls, and exposure for Google Maps. Being on GoogleMaps is really good for people like myself that need help in finding my way to and from my destination. This is why it can help grow your brand.

Consider your first move when deciding whether to give a company your business. First step is Google, right? You type in your problem and a bunch of websites show up offering all kinds of solutions. You pick the best one, based on information available.

But what if there’s no information available? Well, on to the next then!

Think about what your competitor is doing. If your potential client Googles a keyword related to your business and your competitor shows up before you, then they get your potential client! And if you don’t show up on Google results at all… What does that say about you?!

Nothing good:(

But let’s say you do have GMB, and you do show up in the search.

A potential client sees your GMB profile, sees the hours of operation and a telephone number. And a bonus to you….the GoogleMap shows exactly where you are located - with directions easily accessible.

If you have some pictures of your business in your profile, positive recent reviews, and messaging is turned on, the potential client makes a decision on your business before they even contact you!

These are all steps along the journey to getting to your place of business feels comfortable and convenient; which leads your potential customer to having a pleasant experience in becoming a successful customer.

And we all want successful customers, right?

Google has given businesses a super-effective way to find potential clients. All you need is to know how to use it properly. And the best part? Google My Business is FREE!

We help you get your Google My Business profile working for you and bring you free leads.

As they say, the best time to start your Google My Business profile was back in 2014, but the second best time is right now!